Corporate Level Strategy - 1199 Words

APPLE COMPUTER INC.: - CORPORATE-LEVEL STRATEGY REVIEW - A review on the strategy adopted by Apple Inc. at corporate level to ensure that the company remains at the forefront of the electronic media industry either in terms of innovation and range of products . EXECUTIVE SUMMARY An analysis was done on Corporate-Level Strategies adopted by Apple Computer Inc. (â€Å"Apple Computer†) that has brought tremendous success to the firm since it started. Apple Computer started off in 1976 by Steve Jobs and Stephen Wozniak producing the original Apple computer to hobbyist. This single product line later diversified to multi products to what Apple is known today i.e. iPhone, iPod, iPad, iTunes, iMac, iBook and Mac Computer. This report analyzes†¦show more content†¦THE CURVILINEAR RELATIONSHIP BETWEEN DIVERSIFICATION AND PERFORMANCE Thus a corporation/firm like Apple Computer in this case, needs to find and decides the optimum situation where it wants to operate by balancing between its related business and related business to achieve the optimum performance. And based on its performance since 2001, perhaps Apple has almost found the balance between the two. VALUE CREATING DIVERSIFICATION STRATEGY Operational Related Sharing Activities Between Businesses Corporate Relatedness Transferring Core Competencies into Business High Low Low High Value creating diversification strategy is a set of specificShow MoreRelatedCorporate Level Strategies3226 Words   |  13 PagesCorporate Level Strategies Kinds of Grand Strategies: * Stability Strategies * Growth Strategies * Retrenchment Strategies * Combination Strategies Stability Strategies The basic approach is ‘maintain present course: steady as it goes.’ In an effective stability strategy, companies will concentrate their resources where the company presently has or can rapidly develop a meaningful competitive advantage in the narrowest possible product-market scope consistent with the firm’s resourcesRead MoreCorporate Level Strategies3217 Words   |  13 PagesCorporate Level Strategies Kinds of Grand Strategies: * Stability Strategies * Growth Strategies * Retrenchment Strategies * Combination Strategies Stability Strategies The basic approach is ‘maintain present course: steady as it goes.’ In an effective stability strategy, companies will concentrate their resources where the company presently has or can rapidly develop a meaningful competitive advantage in the narrowest possible product-market scope consistent with the firm’sRead MoreBusiness Level And Corporate Level Strategies 1974 Words   |  8 Pagesï » ¿Business-Level and Corporate-Level Strategies   Business-Level and Corporate-Level Strategies   Analyze the business-level strategies for the corporation you chose to determine the business-level strategy you think is most important to the long-term success of the firm and whether or not you judge this to be a good choice. 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It tells about the level of diversification that suits business. In educational sector, an organizationRead MoreBusiness-Level and Corporate-Level Strategies Essay2181 Words   |  9 PagesBusiness-Level and Corporate-Level Strategies Tammie Bennett Professor Melissa Ekberg BUS499 Business Administration Capstone May 15, 2013 In this paper I will discuss Macy’s Incorporated by analyzing their business level strategies to determine which I think is the most important to their long term success and if I think it is a good choice. I will analyze their corporate level strategies to determine which I think is the most important and whether or not I believe it is a good choice.Read MoreCase Study : Corporate Level Strategy1234 Words   |  5 Pages99836 Chapter 9 1) Corporate level strategy is afraid with the strategic decisions a business makes that affect the entire organization. Financial performance, unions and achievements, human resource management and the distribution of resources are considered part of corporate level strategy. Usually senior manager makes strategy decision at corporate level. Units are identified as cost centers, profit centers or investment centers. Essentially, this suggests that corporate objectives can be broken